Marketing Associate
Job description
Key Responsibilities
Experience: 6–12 Months
Job Responsibilities:
Assist in planning, launching, and managing digital marketing campaigns across Google Ads and other advertising platforms.
Monitor campaign performance, budgets, conversions, and key performance indicators (KPIs).
Support campaign optimization to improve Return on Ad Spend (ROAS) and achieve marketing targets.
Analyze campaign data and prepare daily, weekly, and monthly performance reports.
Conduct basic keyword research, audience analysis, and competitor research.
Identify opportunities to improve campaign performance and increase advertising efficiency.
Coordinate with the marketing team to implement campaign strategies and achieve business objectives.
Monitor advertising trends, platform updates, and industry best practices.
Ensure campaigns are launched accurately and comply with advertising platform policies.
Industry Experience
Apps & Games
Technical Skills
Required Skills:
Basic understanding of digital marketing and paid advertising.
Familiarity with Google Ads and campaign performance metrics.
Basic analytical, reporting, and problem-solving skills.
Good communication and teamwork abilities.
Willingness to learn, take ownership, and grow within the performance marketing team.
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