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Marketing Associate

Full Time
Job description

Key Responsibilities

Experience: 6–12 Months

Job Responsibilities:

  • Assist in planning, launching, and managing digital marketing campaigns across Google Ads and other advertising platforms.

  • Monitor campaign performance, budgets, conversions, and key performance indicators (KPIs).

  • Support campaign optimization to improve Return on Ad Spend (ROAS) and achieve marketing targets.

  • Analyze campaign data and prepare daily, weekly, and monthly performance reports.

  • Conduct basic keyword research, audience analysis, and competitor research.

  • Identify opportunities to improve campaign performance and increase advertising efficiency.

  • Coordinate with the marketing team to implement campaign strategies and achieve business objectives.

  • Monitor advertising trends, platform updates, and industry best practices.

  • Ensure campaigns are launched accurately and comply with advertising platform policies.

Industry Experience

Apps & Games

Technical Skills

Required Skills:

  • Basic understanding of digital marketing and paid advertising.

  • Familiarity with Google Ads and campaign performance metrics.

  • Basic analytical, reporting, and problem-solving skills.

  • Good communication and teamwork abilities.

  • Willingness to learn, take ownership, and grow within the performance marketing team.

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